Double Your Students With Your Blog
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You can double your students with your Blog. Its not hard, and its even easier with my help!
Every great military leader in history, and the...
Pillars of Income for Martial Arts Schools
For many Martial Artists, it is their dream to turn their passion for the Martial Arts into a full-time career. However, unless schools are already...
Attract, Engage, and Retain Students
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Research shows that consumers are turning to blogs, more than anything else, to make their buying decisions. Blogs can also help you Attract, Engage, and...
The Effect of Modern Marketing on Martial Arts and Traditional Martial Arts Culture
Abstract
The Effect of Modern Marketing on Martial Arts and Traditional Martial Arts Culture examines the effect of modern marketing strategies upon martial arts activity...
A School Full of Pooh Bears
A School Full of Pooh Bears is an excerpt from John Gradens’ book, The Truth About the Martial Arts Business, which is available at...
Putting Up a Website For Your Martial Arts School
Before Putting Up a Website
Very Important Considerations Before putting up a Web Site - or, Things that no one thinks about - and should!
Before...
Running a Martial Arts School: Things I Wish I Knew When I Was 22:...
Stephen Oliver has been the guiding light for the professional revolution in the martial arts industry for more than 15 years, and is now...
Martial Arts Blogging
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Martial Arts Blogging creates attention and can help you attract more traffic to your martial arts web site and more students to your school.
Imagine...
What Does Practicing Religiously Mean
If someone says, "they are practicing religiously," what does that mean to you? Does it mean they never miss a martial arts workout? Or,...
The Commercial Martial Arts School
Ed Parker opened up the first commercial martial arts school here in the U.S. Before that, people shared their art in venues that were...
To Incorporate or not to Incorporate
A sole proprietorship essentially means that you are the business. You and your school operate as one entity. You are the sole owner (hence,...
Ethical Challenges and Compromise in Martial Arts
The normalized commercialization of martial arts (Budo) may oblige an ambitious instructor to navigate ethical challenges and the dynamics of compromise. This applies particularly...
Are you Teaching Latin or English
Imagine that you wanted to learn English. You find a language school and speak with the instructor who promises to teach you English. Eager...
The Truth About The Martial Arts Business
Trial vs Non-Trial Program Strategies
The trial program, in its many configurations, has been a staple in the martial arts school enrollment process for a...
The Profit-Boosting Principles
In The Profit-Boosting Principles author Mike Massie follows up his previous book “Small Dojo Big Profits” with essential martial arts business advice that every...
Running a Martial Arts School: Things I Wish I Knew When I Was 22:...
Everything is Negotiable
Just assume that anything that you need to buy - that you are paying a monthly payment on - or that you...











